NEW YORK: Ford on Monday announced a major retreat from large electric vehicles, planning a write-off of about US$19.5 billion over several years as it pivots toward hybrids, gas-powered trucks and a new battery storage business.
The Detroit automaker said it will cancel plans for select larger EVs – including its F-150 Lightning – due to weak demand, elevated costs and regulatory changes, marking a significant shift in strategy as the industry grapples with slower-than-expected electric vehicle adoption.
“This is a customer-driven shift to create a stronger, more resilient and more profitable Ford,” CEO Jim Farley said.
