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Ford scales back EV ambitions, forecasts US$19.5bil write-down

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The Detroit automaker pivots to hybrids, gas-powered trucks, and a new battery storage business amid weak demand and high costs.

NEW YORK: Ford on Monday announced a major retreat from large electric vehicles, planning a write-off of about US$19.5 billion over several years as it pivots toward hybrids, gas-powered trucks and a new battery storage business.

The Detroit automaker said it will cancel plans for select larger EVs – including its F-150 Lightning – due to weak demand, elevated costs and regulatory changes, marking a significant shift in strategy as the industry grapples with slower-than-expected electric vehicle adoption.

“This is a customer-driven shift to create a stronger, more resilient and more profitable Ford,” CEO Jim Farley said.

Tags:automobileEconomyEVFordPoliticsUS


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