NEW YORK: A Miami-based ticket broker offered investors 50% returns over six months through a plan to resell Fifa World Cup tickets at steep markups, even as angry fans say “extortionate” prices are shutting them out of the world’s most-watched sporting event.
TicketKings, which was founded in 2019 and says on its website that its goal is to “democratise access to live entertainment”, sought US$5.5 million to buy 8,000 World Cup tickets for matches involving England, Brazil and Scotland, among others, and offered returns as high as 87%, according to a pitch deck from the company that was reviewed by Reuters.
In the proposal, TicketKings warned that the tickets could be cancelled by a “Fifa invalidation or enforcement actions”, though the firm said it takes steps to mitigate these risks.
